How Somerset Businesses Can Use Google Reviews to Build Trust (and Rank Higher)

Google reviews are more than just stars—they’re local SEO gold and trust signals all in one. Here’s how to make the most of them:

1. **Ask at the Right Time** – After a great service or a happy purchase, ask for a quick review. Keep it casual, not scripted.

2. **Make It Easy** – Send a direct link. You can get one from your Google Business Profile dashboard.

3. **Respond to Every Review** – Good or bad, a reply shows you care and boosts engagement on your profile.

4. **Use Reviews in Your Marketing** – Share standout quotes on your website, in emails, or on social. Let your happy customers do the talking.

5. **Steady Beats Sudden** – A slow stream of real, honest reviews is better than a flood of forced ones.

Your Google reviews don’t just help you rank—they help people feel confident choosing you over the next guy.