RK Create x Bluebird Care Somerset: SEO-Focused Website Upgrade Driving First-Page Google Rankings
At RK Create, we know that a great website isn’t just about design - it’s about visibility. If your customers can’t find you online, you’re missing out on valuable opportunities. That’s why our recent work with Bluebird Care Somerset (Taunton & Minehead branches) focused on both website performance and SEO strategy. The result? Bluebird Care now ranks on the first page of Google for “in-home carers in Taunton.”
About Bluebird Care Somerset
Bluebird Care is a trusted provider of high-quality home care services across the UK. Their Somerset branches in Taunton and Minehead deliver compassionate, professional support to people who want to remain independent in their own homes.
With such an important service, it was essential that their website not only reflected their professionalism but also reached families searching for care in their local area.
The Challenge
Before working with RK Create, Bluebird Care Somerset had a website that wasn’t fully optimised for search engines. Despite offering exceptional care services, they weren’t showing up where potential clients were looking - on the first page of Google for local search terms.
They needed a website that would:
Improve SEO performance for local care-related searches.
Clearly showcase their services in Taunton and Minehead.
Make it easier for potential clients and families to connect with their team.
Our Solution
We carried out a full website review and implemented targeted improvements to both design and SEO structure:
SEO Optimisation – researched and integrated keywords like in-home carers Taunton, care at home Minehead, and home care Somerset.
Content Updates – improved service pages with clear, engaging copy tailored to what people search for.
Technical SEO Fixes – improved page speed, mobile responsiveness, and site structure.
User Experience Enhancements – made the site easier to navigate, helping visitors find the right information quickly.
The Results
Thanks to these updates, Bluebird Care Somerset now ranks on the first page of Google for highly competitive local search terms including in-home carers in Taunton. This means more families in the area can now find their services when they need them most.
The improved SEO and website structure have helped Bluebird Care:
Increase local visibility online.
Reach more families searching for home care services.
Strengthen their reputation as a leading care provider in Somerset.
Why This Matters
For service-based businesses like Bluebird Care, local SEO is everything. People rarely click past the first page of Google — so ranking higher means more enquiries, more clients, and greater trust in your brand.
At RK Create, we specialise in helping businesses in Somerset and beyond improve their online presence with SEO-focused website design and optimisation.
Want the Same Results?
If your business needs a website that works harder for you, we can help. From SEO strategy to website design and content creation, RK Create builds digital platforms that get results.
👉 Visit www.rkcreate.co.uk to see more of our work and get in touch about improving your online presence.